What are Keywords in SEO and what is the Importance of keywords?

Whenever we find something on a search engine like Google, we write a few words in the search bar, words and phrases are called keywords, which are also called search queries. For Example, I searched  - "best smartphone under 15000". Here, the phrase "best smartphone under 15000" is a keyword.


Importance of Keywords in SEO

Keywords determine which audience you'll target. Carefully choose keywords. Using the right keywords will bring more traffic to your website. Choosing a keyword that receives high traffic and has less competition, is the best. To attract more visitors, pay attention to long-tail keywords. Long-tail keywords have less competition and high traffic.

To know which keywords to focus on, you must learn keyword research. I have written a guide that covers all the concepts of keyword research. follow the link below:

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